Tag Archives: benchmarking

Got 20 minutes to help build our profession?

cwsurveybig20 minutes is about what it’ll take to fill out the Content Wrangler’s Industry Benchmarking survey. You probably know the Content Wrangler: he’s Scott Abel, one of the leading voices in technical communication and in the larger community of content creators.

Scott says it’ll take 10 minutes to complete the survey. But I encourage you to ponder over the questions, as I did, and give thoughtful, thorough answers.

Why? Because your answers, along with those of others, will provide a detailed portrait of what content creation looks like today: what tools and techniques we use, what challenges we face, and what we see ahead. It’ll help us understand our profession better and suggest ways to overcome those challenges.

The last such survey, in 2013, gave us just such a portrait. I’ll be interested to see how things have changed over the past 3 years.

Take the survey soon. The survey closes on 15 February, and Scott intends to publish the results around the beginning of March. Everyone who takes the survey will receive a copy of the report. (You’ll also be eligible to win a cool travel bag. But don’t do it for the travel bag. Do it for yourself and for your profession.)

Update 3 Feb: Edited the last paragraph to include the end date for the survey.

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